Wednesday, December 6, 2006

Making Money with Adsense

Everybody wants to earn money through writing, and internet publishing is a very accessible way of doing just that.

Here are a few tips for starting your own internet publishing business:

1. Start a blog. It's quick, it's easy, it's free. You'll have an instant audience. How much this audience grows is completely dependent upon your own efforts. How much time do you want to invest in writing posts? How creative can you be about promoting your blog? Do you have anything to talk about that people will want to hear about? ie, not Nascar?

2. Get AdSense. This is a fast and simple way to monetize your blog. Just write a few posts, and try to capture the breadth of the topics you wish to cover, keeping in mind that Adsense will crawl your page and find keywords from your posts, which will then determine what kind of ads will be targeted on your site.

So if you plan on having a blog about independent film making, don't write your first three posts about Walmart wedding supplies, or (God forbid) Nascar.

3. Write about what you know. Think about your interests, your field of study, your job, your passion in life. If you write about what you know and love, that will come through in your writing, and you'll actually enjoy posting frequently. It can be a highlight of your day if you write about what you love, and NOT about what you think will be most profitable (although if what you love has to do with science, personal finance, computers, or Los Angeles personal injury attorneys, you're golden.)

4. Post frequently. You want to write posts of a high quality, and yet quantity is also important as it drives up traffic. Lots of the most popular blogs post 4 to 5 times a day, and some post up to a dozen. Granted, these blogs often have teams of writers working for them, but you need to know how the big dogs play if you wanna roll with 'em.

Now I'm not suggesting that you should write posts about nothing, or worse, Nascar (last Nascar dig, I promise), but you should try to provide a few posts a day, and never go more than a few days without updating, or folks will just plain lose interest. As you probably already have. Moving along..

5. Promote your blog. Your blog is a virtual storefront for your inventory of knowledge and charm, to turn a phrase, and once you build up a few Pulitzer-level posts, you'll want to think about promoting yourself. Look into making bumper stickers with the name of your blog, so you can stick them on random cars, and also street graffiti, and maybe even streaking naked through your hometown while holding a sign with your blog's address on it.

Just kidding about the first two; the last one, use your own discretion.

6. Comment on Other Blogs. Be social in the blogosphere and make your thoughts known about other blogs by leaving them comments. Praise a blog that you admire. Keep up to speed with other blogs so you can see what everyone is talking about. You might even get some inspiration for the layout of your own blog while you're surfing around other popular blogs.

So there you have it. The foundation for your internet publishing business has been laid. Good luck, and get writing!